Emaar Properties announced Thursday the launch of Emaar Hills, a AED 100 billion master-planned community featuring 40,000 ultra-luxury homes near Dubai Hills Estate. The project marks a significant expansion of Emaar’s portfolio in Dubai’s competitive high-end residential market, combining luxury residences, golf facilities, wellness centres, and landscaped parks designed to attract both homeowners and global investors.
Emaar Properties, Dubai’s leading real estate developer, unveiled Emaar Hills on Thursday as one of its most ambitious residential projects to date. The AED 100 billion master-planned community will comprise 40,000 ultra-luxury homes, positioning the project as a major addition to Dubai’s luxury real estate landscape.
Located adjacent to Dubai Hills Estate and Dubai Hills Mall, the development will feature Dubai Mansions, a collection of exclusive residences ranging from 10,000 to 20,000 square feet. The project emphasizes modern architecture combined with landscaped surroundings and wellness-focused amenities.
“Dubai Mansions in Emaar Hills represents the ultimate expression of refined living,” said Emaar founder Mohamed Alabbar. “Every residence, every garden, and every pathway reflects an uncompromising attention to detail, creating a setting that embodies harmony, prestige, and a lifestyle that is unmatched anywhere in the world.”
The masterplan incorporates comprehensive lifestyle amenities designed to create an integrated community. Key features include:
- Direct access to a championship golf course
- Multiple wellness centres
- Retail outlets and shopping facilities
- Network of landscaped parks and green spaces
Emaar positions Emaar Hills as an investment opportunity for both end-users and global investors seeking long-term value in Dubai’s luxury real estate market, where demand remains robust amid continued economic growth and population expansion. The IMF projects Dubai’s economy to grow 3.4% in 2025, providing a supportive backdrop for real estate development.
The announcement reflects Emaar’s continued dominance in Dubai’s real estate sector. Since 2002, the company has delivered more than 122,000 residential units in Dubai and internationally. Emaar currently holds approximately 1.7 billion square feet of land across the UAE and international markets, with roughly 32 percent of its revenue derived from malls, hospitality, leisure, commercial, and international operations.
Emaar’s flagship assets include the Burj Khalifa, Dubai Mall, and Dubai Fountain—iconic landmarks that have shaped Dubai’s skyline. The company is listed on the Dubai Financial Market and continues to expand its portfolio with major developments. The shift toward data-driven advisory in Dubai’s real estate market suggests Emaar Hills will leverage advanced analytics to reach target investor segments effectively.
